Authentic Digital 🤝 Wordify: Digital transformation content for an award-winning agency

“With our content creation needs often in flux, it is great to have such a reliable partner.“

Building the digital transformation narrative

Authentic Digital built its consulting name on turning complex tech into workable road maps for enterprise brands across industries.  Yet prospects still saw “digital transformation” as a buzzword.

The award-winning agency needed clear, research-driven content that showed the business value behind modern platforms and personalisation at scale. With an acquisition by Concord already on the horizon, messaging had to be precise and consistent across every channel.

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“Wordify is a great partner...“

“Wordify has been an extremely valuable resource for our internal agency marketing team. [They] work quickly to meet deadlines efficiently. [Wordify] is a great partner and often provides additional ideas and concepts to push our content in a better direction. With our content creation needs often in flux, it is great to have such a reliable partner,” Authentic Digital's Marketing Manager Christen Daniels said.

Wordify and Authentic Digital in sync on every draft

Wordify worked closely with Christen Daniels to gather frontline insight and shape topics that matched sales priorities. Those sessions resulted in numerous blog posts on topics such as personalization, enterprise web design trends, and a flagship white paper on digital transformation trends in manufacturing.

Some years later,  Minneapolis-based consultancy Concord completed its acquisition of the agency, along with its library of thought leadership content.